| Abstract
Quality of medical documentation is critical
to the success of a healthcare facility due to external and internal
market forces found in healthcare today. External forces such
as government regulations and insurance company documentation
requirements continue to affect the need for quality medical documentation.
With the onset of the Health Insurance Portability and Accountability
Act (HIPAA), the confidentiality of medical documentation is critical
in maintaining compliance with government regulations. The growing
trend of insurance companies requiring documentation to support
charges has a direct effect on hospitals’ reimbursement.
Internal forces such as reductions in staffing levels, capital
expenditures, and a shortage of qualified medical transcription
applicants can hinder the hospitals’ ability to provide
quality medical documentation, which in turn can result in a decrease
of overall receivables. Outsourcing medical transcription services
is a growing trend in the health information management industry
that has been shown to be successful in managing market forces.
Introduction
Identifying the healthcare industry’s
growing need for outsourcing medical transcription services, CBay
Systems, Ltd. (CBay) invested resources capable of addressing
the needs of the hospital environment, as well as the physician
and clinic environments. The Annapolis, Maryland based company
provides medical transcription services to large physician practices
and hospitals throughout the country. Service levels include all
medical specialties, as well as specific aspects of documentation
such as history and physical reports, discharge summaries, operative
and stat reports.
Products offered by CBay include CBayScribe™, the TAeSeries®
and A+Network provided in a joint venture with Arrendale Associates,
Inc.[1] CBayScribe™ allows for physician practices and clinics
to have the same level of transcription services typically found
at larger hospitals. The transcription and editing facilities
utilized by CBay’s larger client hospitals is also used
to complete the volume of transcription services for CBayScribe™’s
physician practices and clinics. Physicians can dictate reports
using hand held digital recorders, analog phone lines, a personal
digital assistant (i.e. PDA), or a CBayScribe™ recorder,
which allows for direct dictation into a personal computer. Currently,
CBay is the only company to commercialize voice capture and transcription
document delivery from a PDA. The CBay developed software, CBayPDAChart,
allows for the dictation and retrieval of documents from a PDA.
Documents can also be retrieved from a secure website, which is
password protected. Benefits of the CBayScribe™ service
include the ability to dictate from a variety of locations wherever
the physician may be in the clinical area, compliance with the
proposed HIPAA requirements, guaranteed twenty four hour turnaround
time, and quality of that received by larger hospitals.
The TAeSeries® and A+Network products areis the most widely
utilized service that CBay offers. The combined product allows
for dictation, transcription, document management, physician electronic
signature and electronic patient record storage. Users have the
ability to access secure Internet-based databases. The databases
are encrypted to meet the proposed HIPAA requirements. Features
of the TAeSeries™ and A+Network products include triple
encryption for HIPAA privacy compliance, scalable system configurations
based on the size of the facility, and elimination of the need
to purchase or maintain hardware or software equipment for dictation,
transcription, or faxing. Healthcare facilities save thousands
by not having to maintain hardware and software.
CBay supports a twenty-four hour, seven day a week operation providing
continuous transcription coverage and technical support for all
product offerings. Physician dictations are typically captured
by the use of a toll free number that physicians can access from
any phone. However, CBay offers clients the flexibility to also
dictate from a personal hand-held device or existing hospital
dictation equipment. The voice data is transmitted to India, where
CBay certified medical transcriptionists reside. The difference
in time zones allows for the turnaround times from dictation to
transcription to remain true to the facility contract. Every report
that is transcribed is quality checked by other staff members,
including physicians. CBay’s standard quality policy is
derived from the American Association for Medical Transcription
(AAMT) standard of a 98% accuracy rating. To aid in facilitating
this accuracy rating, CBay has developed a training and certification
program for the domestic and off-shore transcriptionists. The
training program consists of medical transcription practice and
theory, which occurs in a six-month time period. Transcription
theory is modeled after the AAMT standards, while medical terminology
and practice is taught by qualified physicians. Language specialists
are included in the training program to instruct English, with
an emphasis on American speech. At the conclusion of the training
program a certification examination is conducted. Only certified
transcriptionists are allowed in live production of any CBay product.
Workshops are conducted regularly to provide continuing education.
CBay products utilize a Windows® based software program that
enables dictated medical records to be transmitted electronically
to the client, routed by facsimile or paper to carbon copied physicians,
and remain available indefinitely in a protected database. By
tailoring to the individual needs of the facility, CBay offers
clients the choice of having the database server at the facility
or it may be housed and maintained at the A+Network ASP data center.
Transcribed dictations are batched and directed several times
a day to a dedicated printer at the client site. All electronic
transmissions are encrypted and provide an audit trail which tracks
all activity, including who has accessed a transcribed report,
which complies with proposed HIPAA requirements. CBay also provides
systems training to facility staff and continued technical support.
Any corrections or modifications to previously transcribed documents
are handled at no charge to the client. Supplies such as, paper
and toner for the operation of the printers at the client site
are also provided by CBay. Turnaround times are established at
the industry standard, but can be negotiated by the facility.
Typical turnaround times for high volume reports are shown in
Table 1. below:
Table
1. Average Turnaround Times for Transcribed Reports
| Work
Type |
Turnaround
Time |
| History
and Physical |
12
hours |
| Operative
Report |
12
hours |
| Discharge
Summary |
48
hours |
| Stat
Report |
Within
3 hours[2] |
| Emergency
Room Report |
12
hours |
Other reports such as those
received for cardiac catheterization, progress notes, and clinical
services have an average turnaround time of twenty-four hours.
The cost of services provided is based on a per line charge with
a cost typically below that of larger medical transcription companies
providing a similar service. The cost of the service is based
on a sixty-five character net line of transcription, while competitors
prices are based on a gross line of transcription. CBay defines
a character as any number, symbol, letter or function key necessary
for the final document. When determining the total number of lines
transcribed all characters are calculated and divided by sixty-five.
However, the italics, underscore, bold, shift key, and any other
formatting characters are not included in this calculation. The
initial software set up is performed by CBay in collaboration
with the facilities’ Information Technology Department and
is included in the negotiated price. Additional licensure fees
are assessed as needed. Importantly, when using the ASP model
the cost of hardware is also included into the per line charge.
In non-CBay supported environments, hospitals are charged $300
- $400k for the dictation system hardware including license fees,
and $100 - $200k annually for maintenance of the hardware itself.
A document management software package which accompanies the transcription
service is also included in the per line charge of the ASP model.
The document management system provides the Health Information
Manager at the facility with the tools necessary to monitor turnaround
time from the time of dictation through the time the hard copy
report is received. A unique and versatile component of this system
is a report writer, which allows the Manager to customize various
reports, such as: all documents that were transcribed by the type
of report (e.g. discharge summary, operative report), and the
number of lines transcribed.
Review of Hospitals - A Case Study
KPMG, LLP (KPMG), an independent company
that provides advisory services to the healthcare industry, conducted
studies at two of CBay’s clients based in Central Florida.
Both hospitals report a positive business relationship, significant
cost savings from the sixty-five character net line transcribed
methodology and capital and software integration costs, and excellent
client service from the transcription company by utilizing the
TAeSeries® and A+Network ASP model. Neither hospital is utilizing
the electronic patient record service.
In the first case study, KPMG interviewed Bayfront Medical Center
(Bayfront). Bayfront is a Level II trauma center with 550 beds
employing 450 board certified physicians. Prior to the implementation
of CBay’s services in December of 2000, the Medical Center
engaged a large nationally recognized transcription vendor. The
search for a new vendor was prompted by poor customer service
and billing inconsistencies. The vendor contract stated the hospital
would be charged per line, based on sixty-five characters. When
prompted the vendor was unable to justify the dollar amount charged
for transcription services. For example, the number of lines billed
could not be reconciled against the number of lines transcribed.
The Health Information Managers at Bayfront indicated they are
pleased with the prompt customer service and faxing service that
CBay provides, as well as the ability to view the status of the
reports. Managers specified that the greatest benefit of CBay’s
service compared to the previous vendor, is the significant cost
savings. Since contracting with CBay, Bayfront has realized an
annual cost savings of approximately $200k, which translates to
a total savings of $600k for the entire contract period. This
significant cost savings is attributed to the lower per line charge
when compared to the previous transcription services vendor.
In the second case study, an interview was conducted with the
Director of Health Information Management (HIM) at St. Anthony’s
Hospital (St. Anthony’s). St. Anthony’s is a full
service acute care hospital with 415 beds that employs more than
500 board certified physicians. St. Anthony’s had previously
contracted with the same vendor as Bayfront. The Hospital experienced
the same poor customer service and billing inconsistencies. The
previous vendor was also inconsistent with the turnaround times
on reports as negotiated in the vendor’s contract. Since
February 2001, St. Anthony’s has utilized CBay’s transcription
services. The Director of HIM reported significant annual cost
savings of $120k, for a total savings of $360k for the entire
contract period. Additional savings have also been realized due
to the mailing service provided by CBay. Without this service
an additional part time employee would be required to manage the
mailing volume to carbon copied physicians, costing the Hospital
an additional $8,250 (0.5 FTE) annually. The Director also noted
prompt customer service, as well as receiving transcribed reports
in a timely fashion, as presented in the contract agreement.
The report writer provided by CBay has assisted both facilities
in auditing the company’s billing methodologies. The ability
to produce reports to include the actual numbers of lines transcribed
by work type and/or individual report was mentioned as a positive
attribute by Managers of both sites. Neither Manager reported
changes to current operations in order to successfully implement
CBay’s transcription services and document management software.
The format and options of both computer applications are similar,
therefore eliminating the need for timely instruction. CBay was
able to customize screens, dictation templates, and reports to
ease the transition. The value added options that CBay brought
to each Hospital has improved the overall workflow. Any concerns
and issues of each Hospital are addressed during weekly scheduled
telephone meetings between CBay and the Hospital. During the weekly
meeting, communication logs prepared by Hospital staff members
are reviewed with the dedicated CBay account representative. Both
Hospitals have experienced prompt action and appreciate the ability
to access CBay staff regularly. Other Managers in the HIM Department
also complimented the transcription service.
At both facilities, the transcribed reports are available on-line
and accessible by designated staff members. This is especially
helpful to the coding staff who need access to the medical document.
Coding managers interviewed indicated improved process flow and
increases in productivity.
Evaluating
the Results
To measure the results of the
transcription services provided by CBay, KPMG reviewed turnaround
reports, sample transcribed reports, and interviewed medical transcription
staff at each of the Hospitals involved in the case study. A review
of the average turnaround time reports provided by CBay for each
Hospital confirmed that the turnaround times were in compliance
with the contract. In some instances, the turnaround times were
less than the time expected, per the contract.
When CBay’s services were compared to other competitors’
product information published on the Internet, the CBay product
and benefits match and/or exceed that of larger transcription
service companies. Table 2. below illustrates the comparison of
CBay to other vendors marketing similar services:
Table
2. Vendor Comparison Table
| Transcription
Services Vendor |
Pricing
Methodology |
Turnaround
Times |
HIPAA
Compliant |
Windows®
based software |
Report
Writer |
Faxed
Reports to Physician Office |
Mailing
of Reports to Physician Office |
CBay |
Per
65 character net line transcribed |
Industry
standard |
Yes |
Yes |
Yes
|
Yes |
Yes |
Competitor
A1 |
Per
65 character gross line transcribed |
Industry
standard |
No |
No |
No |
Yes |
No |
Competitor
B2 |
Per
65 character net line transcribed |
Based
on where transcription is performed (e.g. USA or India) |
Yes |
Yes |
Yes |
No |
No |
1 Competitor A: Previous
vendor at case study hospitals.
2 Competitor B: Competing
vendor in similar markets, utilizing international transcriptionists.
A comparison of reports
from CBay and the previous vendor revealed that both reports were
of the same magnitude and format. This was due to the customizations
made by CBay to ease the transition into a new software system.
The greatest benefit provided by CBay to the Hospitals over other
competitors is the lower price per line transcribed and the ability
to audit the billing methodology.
KPMG found that each Hospital realized significant cost savings
due to the lower cost of the service provided, when compared to
the previous vendor contracted at each Hospital. Prior billings
were compared to those received from CBay. The annual cost savings
for both hospitals is $320k or $960k total savings for the three-year
contract period. Significant savings of approximately $300-$400k
were also realized since neither Hospital was required to purchase
dictation hardware when CBay’s services were implemented.
KPMG also found that any changes made to the daily operations
of the Hospitals due to the implementation of the CBay TAeSeries™
and A+Network services yielded positive results. Hospital management
and staff were pleased with the turnaround in receiving reports,
the availability of reports for coding and filing, prompt customer
service, and the overall quality of transcribed reports.
Conclusion
Today more than 154 physician
practices and hospitals utilize CBay’s and A+Network’s
transcription services and software products. The company continues
to enhance the software application’s functionality and
further advance itself in the medical transcription industry,
such as complying with the upcoming HIPAA guidelines. CBay’s
commitment to the confidentiality of medical documentation together
with the ability to provide prompt customer service at a cost
lower than competitors will advance the company’s standing
in the industry. Future services planned for CBay include value
added product lines to address coding, claims processing, billing
and receivables management. The continued joint venture with Arrendale
Associates, Inc. will provide the foundation for these services.
The A+Network is capable of and will be valuable in providing
the technology platform that will allow for tracking a patient
encounter from the time of patient registration to the final receipt
of payment from the insurance payor. CBay Systems, Ltd. looks
forward to providing the healthcare industry with an “end
to end” solution.
Additional information on the products available from CBay Systems,
Ltd. can be found on the company’s websites, www.cbaysystems.com
and www.cbayscribe.com.
Company information for Arrendale Associates, Inc. can be accessed
at www.aaita.com.
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[1] Arrendale Associates, Inc. (AAI) is
a company, which specializes in providing document management
software and services to hospitals. AAI and CBay have joined forces
to market electronic document creation and distribution software
to hospitals.
[2] Stat reports that require immediate transcription are considered
on an individual basis and can be routed as needed directly to
a transcriptionist for immediate turnaround.
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